Judging from the tempo with which Bow raises funds through the token sale, the project would be fortunate to reach the softcap. 2.16% of the hardcap raised with only three months of the ICO to go, these are poor showings. That's a pity, really, because Bow looks like a well-crafted project that deserves a chance to enter the market. Hope that they would come up with an efficient marketing campaign soon enough to reach at least a minimum funding goal.
The Bow project is a prime example of how the blockchain technology can be applied to virtually any area of business, whether it is banking or fashion. This technology is on the march, and I sincerely admire how Bow chose to put it into practice. Despite how distant it may seem to a common consumer, the luxury market constitutes a substantial part of the global economy, and it needs to keep abreast with its trends, particularly in the sphere of technology. I am a business manager, not a “fashionista”, so my usual outfit rarely goes beyond a business suit, or a homely sweater, but it doesn’t mean that I am unable to recognize the potential that Bow holds. It is a solid project, through and through.
The fact that I am a fashion geek explains my decision to support BOW by purchasing a certain amount of their tokens. Usually, I disregard the crypto projects that operate in the same niche, mainly because they are trying to combine the concepts of fashionable apparels and blockchain in a very awkward fashion. In case of BOW, I reckon that they have managed to find just the right application for this technology, as a restrictive measure to counterfeit. I can’t overstress the importance of this, as counterfeit has been corroding this business from inside and out. Really hope the BOW will able to oppose it efficiently.
Although I am not involved in the luxury business in any way, I tend to position myself as a smart investor who knows when he sees something that displays a potential for bringing profits and making an impact on the industry. BOW is just the right kind of project: it has a solid business plan, a viable solution, and a backing by the globally recognized brand. I don’t really understand their choice of a physical product, the bow tie, but, hey, I am not French - my dress code is T-shirts and jeans.
Counterfeit is as big of a plague for the creative class of people as copyright infringement, and it should be addressed accordingly. BOW is definitely making steps in the right direction, and the application of blockchain will only help their cause. I also like the fact that they have already partnered with a renowned brand which proves that this project is not a fluke. I have plans to open a jewelry shop soon, so BOW software will have a practical application for me.
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|1||SerenitySource||Jul 13||Aug 31|
|2||Ledder||Aug 01||Dec 31|
|3||DIPChain||Jul 19||Sep 20|
|4||Tixl||Jul 17||Sep 30|
|5||BitWings||Jun 03||Nov 30|
|6||Pbet||Jun 18||Dec 15|
|7||PrepayWay||Jun 01||Aug 31|
|8||Cinemadrom||Feb 03||Apr 30|
|9||AllSesame||Jul 01||Aug 31|
|10||Coinxes||Jul 01||Aug 31|